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Femova.co – Redefining Women’s Wellness through Technology and Sustainability

HealthTech, FemTech, E-Commerce, Sustainability

Femova.co 


Femova.co is a modern wellness platform designed exclusively for women, focusing on menstrual cycle–aligned well-being. Through a mobile app, it delivers monthly subscription packages tailored to the four phases of the menstrual cycle—Menstrual, Follicular, Ovulation, and Luteal. Each package includes plant-based supplements, lifestyle guidance, mood tracking, and reminders. Beyond personal health, Femova integrates climate-conscious practices by using biodegradable packaging and issuing blockchain-based NFT certificates for each order, representing real-world reforestation contributions. The platform merges technology, personalization, and sustainability to set a new standard in women’s wellness.




Problem Statement


Many wellness platforms overlook women’s unique biological needs, offering generic solutions. Femova.co sought to provide hormone-aligned wellness support while integrating sustainable business practices, including CO₂-offset initiatives with each order.



Solution


Developed a mobile app offering monthly subscription packages for each menstrual cycle phase (Menstrual, Follicular, Ovulation, Luteal). Integrated a cycle tracker, AI-based personalization, mood tracking, and lifestyle tips. Each order included biodegradable premium packaging and an NFT-based reforestation impact certificate.



Technology Stack


React Native, Firebase, Node.js, Stripe, Twilio, AWS S3, Figma, Blockchain



Results


Achieved a 40% increase in customer retention within six months, automated subscription renewals for 85% of active users, and funded the planting of over 10,000 trees through verified reforestation partnerships.





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